Audi India Opens Second Showroom in Hyderabad
Luxury carmaker Audi India has expanded its retail footprint in Telangana with the launch of its second showroom in Hyderabad, reinforcing its focus on one of India’s fastest-growing premium automobile markets.
The newly inaugurated facility follows Audi’s Global Progressive Showroom Concept, designed to deliver a customer-centric and technology-driven retail experience. The layout incorporates distinct engagement zones tailored to different stages of the car-buying journey.
Key sections within the showroom include:
The Progressive Lab, highlighting Audi’s innovation-led brand philosophy
The Stage, showcasing new and flagship models
The Library Unit, offering personalised consultations
The Open Lounge, designed for customer comfort
A distinctive floating car display, enabling a 360-degree viewing experience
The brand stated that Hyderabad continues to be a high-growth market, where Audi holds a steady 8–10% market share. In the performance and lifestyle vehicle segment, the company’s regional share is reportedly nearly double its national average.
Audi also reported significant growth in its certified pre-owned segment, Audi Approved: plus, which has expanded by over 200% in the last five years — indicating rising demand for luxury mobility in the region
